The agency I worked for at the time was collaborating with OgilvyOne on a digital campaign for Nestlé. The idea was to create an open innovation platform for them, where innovators, startups can be inspired, get advice, access new
tools, collaborate, test ideas, and change the world :). Therefore Honey was born. Ogilvy did the branding, I worked on Honey digital design (online desktop and mobile) for the pitch.